Are you a small business worried about how to maintain client engagement as we circumnavigate coronavirus? Here are simple tips and strategies for ensuring you keep a solid connection to your consumers while adhering to recommended (and mandatory) health and safety protocol. Prefer to watch instead? Here’s the 2-minute video With many small businesses having […]
Don’t Let Your Website Be Flagged as ‘Not Secure’
Google is punishing websites for not being HTTPS-compliant. Inevitably, even if your website does not collect data or financial information, if your site retains plain HTTP protocol it will be flagged as Not Secure. In this article, you’ll learn what it means to have your site flagged as Not Secure, and why it’s absolutely critical […]
How to Use Social Media for Business (And Why You Should)
If you’re not using social media for your business, you’re losing out on an effective way to connect with your audience, drive traffic to your website and business, and establish your company brand as a knowledgeable and sought-after resource. Why Your Company Should Be Active On Social Media As referenced in a previous post, your […]
Logo Design 102: Simple tips to increase sales + FREE logo review
Your logo can be the first thing potential customers see, and it can make or break your company’s sales. In order to convert your audience into customers, your logo needs 4 simple things: it should reflect your brand, show what you offer, display how you alleviate customer pain points, and demonstrate how you differ from others in your industry.
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