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One Key to Successful Marketing: a Brand Board

by Jamie Ross
Filed Under: Branding, Business

Uniform Messaging + Professional Credibility = Customers and Sales. A Brand Board leads to lucrative business communication, represents and reinforces your identity, and maintains brand awareness. When you establish and follow a brand board, you have a blueprint for consistent messaging and marketing across all channels. Otherwise, your marketing is inconsistent, confusing, careless, and unprofessional.

Filed Under: Branding, Business
Tagged With: branding, business strategy, logo, social media, success, website design

7 Tips for Taking High Quality Smartphone Photos

by Jamie Ross
Filed Under: Technology, Tools and Resources

No need to hire a professional photographer or own a professional camera to get great photos. Here are simple techniques for quality photo capture with your smartphone to showcase products and services. The result is a polished and professional representation of your business.

Filed Under: Technology, Tools and Resources
Tagged With: photos, quality content, smartphone

Simple Yet Awesome Strategies for Rebranding Social Media

by Jamie Ross
Filed Under: Business, Social Media

When changing social media profiles, do it right to maintain that hard-earned traction. Are you thinking about rebranding your professional social media identity? There are many reasons for doing so, but the process entails more than just switching names. The last thing you want is to lose followers, decrease momentum, or confuse your audience. Plan […]

Filed Under: Business, Social Media
Tagged With: social media, website design

Logo Design 102: Simple tips to increase sales + FREE logo review

by Jamie Ross
Filed Under: Branding, Logo Design

Your logo can be the first thing potential customers see, and it can make or break your company’s sales. In order to convert your audience into customers, your logo needs 4 simple things: it should reflect your brand, show what you offer, display how you alleviate customer pain points, and demonstrate how you differ from others in your industry.

Filed Under: Branding, Logo Design
Tagged With: branding, business strategy, logo

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Jamie Lyn Ross · Fat Cat DesignWeb Design and Graphic Design Services · Writing & Copyediting · Marketing & Social Media
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